2022 Reset Conference Lexington

 While the primary purpose of our work is providing amazing services to our clients, the entire vendor team benefits from publication and media exposure. It not only adds credibility to our work, but can also lead to further referrals. In this session, I will give practical tips and tricks to plan for publication in the wedding world. We’ll focus on pre-wedding planning to ensure the proper shots are taken, day-of things to be aware of, and post-wedding planning/production to maximize exposure. Publication doesn’t always mean being featured in print or getting a real wedding feature - social media and round-up articles can also be very effective. If you collaborate as a team ahead-of-time to talk about key details, address the publication strategy, and even work together on social media strategies, you can maximize the exposure of your events and curate what is shown from those events to attract your ideal future clients.